BOTTLENECK
Solutions

If everything runs through you,
you're our customer.

Founder still in every meeting. Revenue growing, bandwidth shrinking. Proposals at midnight. Follow-ups that never happened. Invoices two weeks late. Doesn't matter what you sell — if this is your day, Cruma was built for you.

The pattern

Every founder-led services firm fails the same way.

Revenue grows. The team grows. The client list grows. And somehow the ops work that runs through the one seat only you can sit in grows faster than all of it.

  • Sales runs through you — leads, cold outbound, booking meetings.
  • Proposals run through you — scoping, pricing, writing the deck.
  • Delivery runs through you — project ops, blockers, client status.
  • Cash runs through you — invoicing, chasing, forecasting.
What you run

The shape of your firm.

Cruma ships as one integrated crew. How the bottleneck shows up changes with the shape of your firm. Find yours — or don't. If the pattern fits, we fit.

Marketing & growth agencies

Fifteen tools, three contractors, one VA — and you still write proposals at midnight. The crew replaces the stack and picks up the rope.

Consulting & strategy

You close a six-figure engagement Tuesday. By Thursday you're writing the SOW at 11pm instead of doing the thinking. Architect writes SOWs in hours.

Dev shops & software services

Change orders, milestone invoicing, and status reports eat the hours you'd rather be coding. The crew handles the business side.

Fractional CFO / COO / CMO

Four to eight clients. Each their own tiny firm. Cruma gives you a sealed workspace per client and one captain's queue across all of them.

Real estate brokerages

Solo agents and small brokerages running leads → nurture → close → close-out → commission. The entire back office in one crew.

Law, accounting, finance, anywhere else

If you run a founder-led services firm with a predictable leads → deliver → collect workflow, Cruma fits. Book a demo and we'll show you your version.

The math

Your ops stack costs more than you think.

Typical back-office stack for a 10-person founder-led services firm. Numbers grounded in our April 2026 cost-stack analysis — validated against pricing pages for HubSpot, Apollo, Clay, PandaDoc, and outsourced-SDR vendors.

Typical today

The stack running through you

Outsourced SDR
$4,000 / mo
Virtual assistant
$1,800 / mo
Bookkeeper
$800 / mo
HubSpot (Sales + Marketing)
$500 / mo
Apollo
$237 / mo
Clay
$185 / mo
PandaDoc
$147 / mo
Total
$7,670 / mo
On Cruma

One workspace, five experts

Growth tier base
$999 / mo
Outcome overlay (meetings, deals)
~$500–$1,500 / mo
Crew covers: Scout · Closer · Architect · Operator · Collector
Total
$1,500–$2,500 / mo
You save $5,170–$6,170 / mo

We're in early access. Not selling a product yet, building one with the first cohort of founder-led firms. Book a call — we'll walk through your stack, tool by tool, and show you what the crew replaces.